diff --git a/build/ci/.build-container.yml b/build/ci/.build-container.yml
index b33146da229fd4bc0e3968fec6bc0030772372c3..b7bc345ef767fa0e0325c84d3ded120c9526b184 100644
--- a/build/ci/.build-container.yml
+++ b/build/ci/.build-container.yml
@@ -33,7 +33,7 @@ deploy:tagged:
   variables:
     TAG: $CI_REGISTRY_IMAGE:CI_COMMIT_TAG
   rules:
-    - if: CI_COMMIT_TAG
+    - if: $CI_COMMIT_TAG
   <<: *deploy
 
 deploy:latest: